Roth Staffing Companies has won two 2017 American Staffing Association Genius Awards. This national awards program, formerly called the ASA Staffing VOICE Awards, recognizes the best and most innovative communications and marketing campaigns among ASA member staffing companies. Our organization was recognized in the website category for its website, rothstaffing.com, in the mixed media category for its Making Life Better video series, and received honorable mention for its Holiday Card in the Direct Mail category.
A panel of communications and marketing experts selects the honorees based on the overall quality of their campaigns’ messaging, design and visual appeal, originality of approach, and outcomes. This comes as Roth’s eighth consecutive recognition from the ASA Genius (VOICE) Awards.
“The purpose of our company is ‘To make life better for the people we serve.’ To be recognized for delivering the very best communication to our clients and candidates means that we are fulfilling that purpose,” says Staci Johnson, Vice President of Marketing for Roth Staffing Companies. “At Roth, we love to create remarkable experiences, whether we’re helping a manager hire, helping one of our Ambassadors secure a temporary assignment, or whether we’re creating engaging tools to effectively communicate with those managers and Ambassadors.”
Roth Staffing Companies’ new and improved website serves as a home base for its six specialized business lines: Ultimate Staffing Services (the 11th largest office/admin staffing company in the U.S.), Ledgent Finance & Accounting, Adams & Martin Group, Ledgent Technology, About Talent, and Ultimate Locum Tenens. The site created a more engaging user experience, featuring an interactive, modern design, and original resources – complementing the sites for its sister lines, four of which were launched last year.
The Making Life Better video series was amongst the resources offered on the website. These videos feature Roth’s internal coworkers offering insight on careers in staffing and testimonials on what makes Roth an award-winning workplace.
Each year Roth hosts its holiday art contest for the children of the Roth community, with the winning artwork featured on the holiday card to be distributed to Roth’s customers and clients. This past year Roth decided to tie in its (re)Purpose:full initiative and included a seed snowflake that recipients could plant.
This recognition from the ASA comes as one of many for Roth’s Corporate Marketing Department and the overall organization. In 2016, the marketing team was honored with a Silver Stevie Award for “2016 Marketing Department of the Year” at the 14th Annual American Business Awards.
Over the past year, Roth has been ranked by FORTUNE on seven best workplaces lists including ranking #1 as the Best Workplace for Consulting and Professional Services and ranking as the #11 Best Medium Workplace (its second appearance on the list), as well as FORTUNE’s Best Workplace lists for Millennials, Texas, Recent Grads, Giving Back, and Best Workplaces for Women.
Roth was also recognized with SHRM’s When Work Works award for creating a flexible and effective workplace. The organization has been recognized a seventh consecutive year by Staffing Industry Analysts as a 2017 “Best Staffing Firm to Work For,” was named one of Achievers 50 Most Engaged Workplaces™ in North America, along with local recognitions in Los Angeles, Orange County, Florida, Oregon, Nevada, and Washington, D.C.
About Roth Staffing Companies
Roth Staffing Companies is one of the largest privately-held staffing companies in the country, operating from more than 100 locations in 20 states and the District of Columbia via six specialized business lines: Ultimate Staffing Services, the 11th largest office/clerical staffing company in the country, Ledgent Finance & Accounting, Adams & Martin Group (legal staffing), Ledgent Technology, and affiliates Ultimate Locum Tenens and About Talent (a workforce solutions company).
Roth Companies stands as the only firm in the industry ever ranked #1 on the Inc. 500 list of fastest-growing, privately-owned companies, and is the only one to receive all of the industry’s most prestigious honors in a single year, accomplishing this feat for two consecutive years. The organization is consistently ranked among the 50 largest staffing companies in the country.
Visit www.rothstaffing.com for more information or call (714) 939-8600.