
Kristi Kennedy
Senior Vice President & Sales Enablement Leader
With more than 30 years of progressive leadership experience in the staffing industry, Kristi Kennedy Lahiff joined Roth Staffing Companies in 2009 as a Senior Vice President. A key member of the senior leadership team responsible for shaping and executing the strategies that position Roth Staffing as an industry leader, Kristi provides executive oversight of all regional staffing operations across the Midwest, West Central, and Southeast markets.
Kristi is a proud graduate of Indiana University Bloomington, where she earned a Bachelor of Science in Health Administration. She began her career with a large national staffing firm, rising through the ranks to become Regional Vice President. She later served as Senior Vice President of Field Operations for another major national staffing organization, where she was responsible for driving growth and profitability across branch operations and strategic enterprise accounts.
In 2024, Kristi was entrusted with leading Roth Staffing’s sales enablement strategy. In this capacity, she oversees the development and implementation of the tools, insights, processes, and strategic programs that empower sales teams, accelerate revenue growth, and elevate the experience for both the field sales teams and customers.
At Roth Staffing, Kristi is legendary for her boundless enthusiasm, energy, and ability to inspire. She is the visionary behind the company’s beloved coworker engagement initiative, Roth Recess, and is known for cultivating environments where high performance and fun go hand in hand. Her deep experience across both commercial branch operations and strategic enterprise partnerships enables her to consistently drive remarkable experiences for clients, Ambassadors, and coworkers alike.






